Book trailers have always been an enigma for writers, especially self-publishers. The question comes down to time and are they worth the effort? The purpose is to obviously help to hawk the novel and tease the viewer into buying the book. For all intents it is a commercial. And the best trailers are effective communication devices that help the buyer make a decision to buy. That’s it.
My book trailers are in the left column.
Clockwork Prince – Cassandra Clare
Moody, well acted, places the viewer and potential reader in the era of the story, and complimented by the music. This is a professionally made trailer by Simon & Schuster.
Glamorous Illusions – Lisa T. Bergren (Book One Grand Tour Series)
Amazingly simple, teases you, and the music compliments the visual effects.https://www.youtube.com/watch?v=F7MLRRmzv5w&list=PLF361BE698C32AB2F
The School for Good and Evil – Soman Chainani
Delightful graphics enhance this professionally produced video for this young adult fantasy novel. Music is quite good as well.
Sense and Sensibility and Sea Monsters – Quirk Books
Just bloody weird but gets you going.
A Monster Calls – Patrick Ness
Simple and professional, great graphics, does get your interest.
And a couple of Michael Connelly’s book trailers:
The Black Box (shory tease)
Echo Park (fairly awful)
Do they work? Do they sell books? I haven’t a clue, but they can be fun to produce.
More later . . . . . . . . .